CULVER MAX ENTERTAINMENT, aka Sony Pictures Networks India (SPNI), has reported a 45.3 per cent decline in consolidated net profit for FY25, falling to Rs 481.21 crore, according to a RoC filing by the company.
Revenue from operations dropped 4.3 per cent year-on-year to Rs 6,261.16 crore, compared with Rs 6,542.77 crore in FY24. The broadcaster had posted a net profit of Rs 880.18 crore in the previous financial year.
Total income for FY25 stood at RS 6,459.43 crore, marking a 4.34 per cent decline from the year before, as per data accessed from the business intelligence platform Tofler.
A company spokesperson described FY25 as a year of significant transition for the media and entertainment industry. “Advertising budgets were under pressure and market dynamics were evolving, which put short-term pressure on our profitability,” he said.
Culver Max’s advertising and sales promotion expenditure rose 15.1 per cent to Rs 1,018.34 crore, while total expenses increased by 6 per cent to Rs 5,855.70 crore in FY25. The company is jointly owned by SPE Mauritius Holdings and SPE Mauritius Investments.
Despite the challenges, the broadcaster said its flagship channels, Sony Entertainment Television (SET) and Sony SAB, achieved strong gains in market share in the second half of FY25, reinforcing its brand strength and strategic direction. Looking ahead, the company stated that it is “firmly on a growth path” for FY26.
“Even in this environment, we stayed focused on our long-term priorities. We invested in strengthening our content portfolio, accelerating our digital platforms, and securing marquee sports properties including the Asia Cup. Those investments are already resonating with audiences and advertisers. With an expanded digital and sports footprint, a renewed focus on execution and rising momentum across our key properties, Culver Max is well positioned to deliver stronger and more diversified performance and to create sustained value for all stakeholders,” the spokesperson said.
