SHARJAH WARRIORZ have unveiled their new campaign, “Roar As One,” ahead of the International League T20 (ILT20) 2025, which will run from 2 December to 4 January 2026. The campaign introduces the team’s refreshed identity, inspired by its diverse squad and its strong connection to Sharjah’s cultural heritage, a media release said.
With players representing 14 nationalities, the campaign emphasises the unified spirit of the Sharjah Warriorz, a team that transcends borders and proudly represents the city as one collective force. The campaign film showcases the Warriorz as a reflection of Sharjah’s multicultural character, known for its global community and flourishing sporting landscape, per the release.
Released under the “Roar As One” narrative, the film sets the tone for the team’s ILT20 2025 journey, with #ShaaneSeSharjah driving the messaging across digital platforms.
The Sharjah Warriorz will begin their ILT20 Season 4 campaign on 3 December, with their first home fixture at the Sharjah Cricket Stadium.