MIAMI: Primo Entertainment and Moment Factory have announced the first-of-its-kind interactive multimedia experience — “The Messi Experience: A Dream Come True”.
In April 2024, the Messi Experience will kick off its world tour in Miami as the city’s newest must-visit attraction. The interactive journey will take visitors through experiential activities from living-legend Leo Messi’s childhood to now. Messi’s arrival to Miami came with much fanfare when it was formally announced. The Messi Mania we all know is dominating the game in the U.S. to the delight of fans across the country. Visitors can pre-register on Wednesday, October 18th until Tuesday, October 24th for the Wednesday, October 25th limited-release ticket drop. On October 26th, tickets will go on sale to the general public at www.themessiexperience.com.
The Messi Experience will transform The Hangar at Regatta Harbour in Miami’s Coconut Grove into an interactive fan attraction that takes guests on a unique journey through the life of the living legend and invites visitors into the game of soccer. The immersive journey will put fans through Messi’s training camp and emulate his training regimen with real-time score updates. For those looking for more interaction, there will be a virtual selfie with Messi and a conversation opportunity with Messi using advanced AI. Entering a world fueled by childhood dreams and record-breaking achievements, guests will experience and discover the man behind the legend.
Fans of Messi will be immersed in ten physical and digital experiences alongside the soccer legend. The personalized adventure will bring visitors through the emotional journey of a boy who became a legend.
“We are excited to be a part of such an extraordinary experience,” said Andres Naftali and David Rosenfeld, co-founders of Primo Entertainment. “Messi, as a living legend, is a perfect example of how all generations can overcome challenges and succeed. This Miami immersive experience will be 75 minutes of inspiration, emotion, entertainment and fun for everyone to enjoy.”
The Messi Experience: A Dream Come True will open to fans in April 2024, for a limited time at the Hangar at Regatta Harbour in Miami’s Coconut Grove before it continues on to other cities. Limited-release tickets will go on sale on Wednesday, October 25th on www.themessiexperience.com.
