AHMEDABAD: Adani Group is collaborating with the heroes of the 1983 World Cup Cricket victory to launch the
‘Jeetenge Hum’ campaign, for supporting Team India during the ICC ODI Cricket World Cup 2023.
The campaign encourages Indian cricket fans to unite as one, and rally behind Team India with #JeetengeHum on Twitter and Instagram, backing the team’s quest for victory and boosting their morale, a media statement said.
“Cricket is a binding force in our country invoking a wide spectrum of emotions. Legends are not born, they are made through resilience and perseverance. Team India must have had both these attributes that led us to win the World Cup in 1983. With the hope of seeing history repeat itself, join us and the legends in wishing the Indian Cricket Team for the upcoming World Cup through #JeetengeHum,” said Gautam Adani, chairman, Adani Group.
Cricketing legend and the captain of the 1983 winning squad Kapil Dev said, “We are honoured to unite with the Adani Group in rallying Team India for the ODI World Cup 2023. This campaign symbolizes the excitement and the indomitable spirit that propelled us to victory in 1983. In preparation for the World Cup 2023, it is imperative for the team to foster a collective mindset that centers on wholeheartedly committing to giving their absolute best. The true measure of success lies not solely in the outcome, but in the unwavering dedication to the relentless pursuit of personal excellence.”
Echoing similar sentiments, Roger Binny, one of the heroes of the 1983 team and the President of the Board of Control for Cricket in India (BCCI), said, “Being part of the 1983 World Cup-winning team was an incredible journey filled with determination and team spirit. Together, we believe in the potential of our current players to bring back the coveted trophy. Let’s unite as fans and inspire them to create history!”
Amidst a heartfelt gathering in Ahmedabad to celebrate Adani Day, the 1983 World Cup-winning team received an unforgettable reception. Enhancing the magnificence of the occasion, Kapil Dev, the captain of the historic team, presented Mr Gautam Adani with a special bat signed by the 1983 team. This treasured gift will serve as an inspiring token to be presented to the Indian Contingent before the much-awaited World Cup 2023.
