NEW DELHI: Telugu Yoddhas – the GMR Group owned franchise for Ultimate Kho Kho, has announced its partnership with sponsors for the ongoing inaugural season of the kho-kho league.
For the inaugural season, Telugu Yoddhas have successfully managed to lock all 7 sponsor spots available for Telugu Yoddhas, which includes news aggregator DafaNews, agri solutions company Coromandel, global investment services brand Octa, Telangana-based solar power firm Somasila Solar Power Limited (SSPL), integrated steel venture company Goel TMT, parent company GMR & sports apparel & equipment manufacturers Shiv Naresh as kit partners.
Sujoy Ganguly, marketing head, GMR Sports, said, “We are extremely delighted to announce our sponsors for the inaugural season of Ultimate Kho Kho. It’s very encouraging to see how brands are valuing the worth of indigenous sports and given our roster for season one it gives me a lot of confidence about the future of the sport as a brand and viewer friendly sport. This is just a new beginning for all of us and we all are very confident about the success of Ultimate Kho Kho.”