MUMBAI: Sports focused content and technology company Sportz Interactive (SI) has announced Siddharth Raman as its new deputy chief executive officer while Sanket Sawkar will lead the development team as Group chief technology officer.
Sawkar, who will also continue in his role as chief operations officer, has been with Sportz Interactive since its inception in 2002, while Raman joined the company in 2017 as chief business officer.
Sawkar began his career at Sportz Interactive as a fledgling developer and, in a short span of time, grew to helm all development efforts at the company. He has led cross-functional teams over the years to build a solid foundation for all things tech that are critical to client success. Some of the notable projects he has spearheaded include the Cricket Simulator and Automated Match Highlights, along with building Yahoo Cricket and Hotstar Play-Along.
Raman, on the other hand, worked at DDB Mudra Group prior to joining SI where he worked on sports brands such as PUMA, Premier Futsal, FIFA U-17 World Cup India 2017 and Bengal Warriors. His sports marketing career kicked off first at UB Group with the Sahara Force India Formula One team and Royal Challengers Bangalore. At SI, he led the content management vertical, which includes digital marketing strategy, content solutions, social media marketing and even driving new business initiatives.
Speaking on the appointments, Arvind Iyengar, CEO – Sportz Interactive International, said: “Siddharth and Sanket have done a tremendous job leading SI’s growth over the past few years – driving the Company to a position of market leadership in India while also scaling international operations. I cannot think of better people who will help us take things to the next level as we continue to evolve our portfolio of fan engagement solutions and drive success for our partners across sports teams, leagues, brands, broadcasters, publishers and technology companies.”
