NEW DELHI: The 10th edition of the Airtel Delhi Half Marathon (ADHM) shattered all previous records raising Rs 810 million for the 2017 edition, a 23% increase on 2016.
Since its inception, through the platform of Airtel Delhi Half Marathon, a total of Rs 475.6 million has been raised by over 200 civil society organisations (CSOs).
The CSOs utilized the platform to spread awareness of their work and raise funds to sustain the various causes they work for such as children, community development, disability, education, environment & animal welfare, health, skill development, sports, among others.
‘Giving’ through the platform of ADHM reached a new peak as many more runners, especially half-marathoners made their miles count for a cause. Through the combined efforts of the event’s philanthropy partner India Cares Foundation, the CSOs, and several donors, the money raised in 2017 will positively impact the lives of at least 100,000 people and the change that happens will carry over for years to come.
To make this impact on society, 62 companies fielded 90 Corporate Cares teams and 274 individuals reached out and received contributions from 7,806 family members, friends and colleagues to support 87 CSOs.
Growing year-on-year, one remarkable example of fund-raising has been the Young Philanthropists: The Youth Cares category is one that comprises of three students who commit to raising a minimum of Rs 75,000 as a team for a cause of their choice. In 2017 six Youth Cares teams at ADHM collectively raised Rs 3.634 million benefiting six CSOs.
Murray Culshaw, chairperson and founder, India Cares Foundation, states: “We very sincerely thank the people of Delhi & the NCR region, in fact, numerous people from different parts of the world, for the increasing encouragement and support provided to the social sector through this wonderful platform – the Airtel Delhi Half Marathon.”
Cause neutrality, credibility and transparency are the words associated with the philanthropic drive in all distance running events promoted by Procam International. Every year a docket is released which has the facts and details of the funds raised through the events, featuring fundraising CSOs, individuals and companies.
In his concluding remarks, Vivek Singh, joint MD, Procam International, said: “For Procam International, philanthropy has been a pillar atop a strong foundation that has been laid over the years; emphasizing running as a sport, a lifestyle, a way of life. It is absolutely inspiring to see runners opening up their hearts for causes and going that extra mile to impact someone’s life. I am extremely proud of the exemplary work done by all fund-raisers year on year in making this pillar stronger, as we surge ahead with hope and positivity for a better tomorrow.”
