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Anandi Marketing acquires LLC franchise; rebrands as Mumbai Spartans

LEGENDS LEAGUE CRICKET (LLC), the global league featuring former international cricketers, has announced that Anandi Marketing, a diversified business group headquartered in Bellary, has acquired the franchise previously based in Hyderabad. From the upcoming season, the team will compete under its new identity, Mumbai Spartans, ANI reported.

Anandi Marketing has established interests across iron ore mining, construction and trading, and the acquisition marks the group’s first foray into the sports sector. The company views the move as a long-term commitment to nurturing sports culture, strengthening community engagement, and creating structured sporting opportunities across the regions in which it operates.

Under its new ownership, Mumbai Spartans aims to build a strong bond with fans, deliver consistent on-field performances, and engage meaningfully with partners and stakeholders across the league ecosystem.

Speaking on behalf of Anandi Marketing, Mehafuz Ali Khan said, “This investment goes beyond franchise ownership. We see sport as a powerful vehicle for inspiring communities and encouraging participation at all levels. Through Mumbai Spartans, our objective is to contribute meaningfully to the development of a strong sporting ecosystem while building a professionally run and competitive franchise.”

Anandi Marketing representative Basha Khan commented, “Mumbai Spartans is envisioned as more than just a team. We want this franchise to become a catalyst for promoting sports culture, discipline, and aspiration among young athletes. Our focus will be on building a credible, competitive, and community-driven sporting platform that resonates beyond the field.”

LLC chairman Vivek Khushalani added, “We are pleased to welcome Anandi Marketing to the Legends League Cricket family. Their entry reflects the growing appeal of LLC as a credible and scalable sports platform. Mumbai Spartans adds further strength to the league, both in terms of regional identity and long-term ownership vision.”

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