LONDON: The ATP and Rolex have announced an extension of their partnership through to 2020.
The agreement sees Rolex continue as the official timekeeper of the ATP World Tour, as well as the season-ending Nitto ATP Finals at The O2 in London.
Rolex has a long-standing relationship with tennis for more than 40 years. The Swiss watch brand is a sponsor of many of the leading tournaments, and counts Roger Federer, the longest-standing No.1 in the history of the sport, among its family of “testimonees”.
Chris Kermode, ATP executive chairman & president, said: “Rolex is a brand that is steeped in the history of professional tennis. They have been a valued partner of our season-ending finale since 2005, and to the ATP World Tour since 2013, and their commitment to our sport speaks volumes. We’re delighted to extend our successful partnership.”
