AV Organics Pvt Ltd, parent company of Evocus, a premium hydration solution brand, Monday announced the appointment of Sonam Pama as the new head of Marketing, Evocus.
With an extensive background in sales & marketing and a track record of driving growth in the organic and sustainable sector, Pama is set to lead Evocus’ marketing strategies as the brand prepares to expand its global footprint.
Pama joins AV Organics with over 15 years of experience in strategic marketing, brand management, and digital marketing. She has previously worked with several renowned brands, where she demonstrated exceptional leadership and a keen understanding of consumer dynamics. Before joining AV Organics, she was associated with Vodafone, Eatigo, EigenRisk Inc., Lemme Be.
Pama’s appointment comes at a time when the country is increasingly focused on sports, fitness, and wellness. With several major sporting events happening and scheduled for this year and the coming years, her expertise will be crucial in leveraging these trends. Her role will be pivotal in aligning Evocus’s marketing strategies with the nation’s growing interest in health and fitness, ensuring the brand remains at the forefront of the industry.
Commenting on her new role, Pama said, “I am thrilled to join AV Organics and lead the marketing efforts for Evocus. The brand’s commitment to innovation and sustainability aligns perfectly with my own values. I look forward to working with the team to further strengthen Evocus’s market presence and engage with our consumers in meaningful ways.”
Aakash Vaghela, founder and managing director of AV Organics, also expressed his excitement about Sonam’s appointment. “We are excited to welcome Sonam Pama to the AV Organics family. Her extensive experience and innovative approach to marketing will be instrumental in driving Evocus’s growth and success. We believe her leadership will bring a fresh perspective to our marketing strategies and help us achieve new milestones.”
With Pama at the helm of the marketing team, Evocus is poised to continue its journey of growth and excellence, delivering superior products and services to its customers.
