LONDON: OKEx, a world-leading digital asset exchange based out of Malta, has announced to be present in forthcoming English Premier League matches. Its logo will be featured live in-game on the pitchside broadcasting systems of the world’s biggest sporting league, including games featuring Arsenal, Chelsea and Liverpool.
“Football is a universal language, it connects and unifies people beyond borders. Blockchain technology shares the same core values. We are very thrilled to see that digital technology is getting more accepted and adopted in the sports industry and we are proud to be part of it,” OKEx head of operations Andy Cheung said.
“Through the games, we want to connect to the audience, getting them to know more about the applications of digital technology, and we look forward to exploring a longer-term partnership to support the sport.”
In celebration of this initiative, OKEx has launched a campaign “Catch Us in the English Premier League!” which will last till 10 December. Football fans who capture OKEx’s digital banner in one of the following games and share the image on OKEx’s Twitter handle will have a chance to win 50 USDT (cryptocurrency).
Three winners will be selected and announced by the company on the social media platform.
