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India Tourism Mart 2018: Hockey Men’s World Cup campaign in spotlight

NEW DELHI:  Odisha Tourism, host partner of Odisha Hockey Men’s World Cup-Bhubaneswar 2018, drew positive responses from visitors at the India Tourism Mart 2018, with its sports tourism campaign ‘Odisha by Morning, Hockey by Evening’.

The three-day event, held at the capital’s The Ashok, which concluded Monday, showcased and promoted India’s tourist destinations to the world where around 225 international buyers representing 60 countries from North America, West Europe, East Asia, Latin America and Commonwealth of Independent States (CIS) participated.

Odisha Tourism representatives engaged with buyers and discussed upcoming facilities and opportunities in the field of adventure tourism and other niche products. 

Odisha Tourism and Sports and Youth Services Secretary Vishal Dev said: “We are perhaps the only state which is pushing the agenda of sports tourism in its true essence. With less than 68 days to go for Hockey Men’s World Cup at Kalinga Stadium, we want to make sure that we push the campaign in every tourism event we participate.”

“Events like ‘India Tourism Mart’ are a great way to attract potential investors, buyers and to showcase our refreshing approach towards our tourism sector and what the state has to offer to them.”

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