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JioStar brings Google, Rexona, SBI, IGI as sponsors for Women’s CWC ‘25

JIOSTAR, the official broadcaster and streaming partner of the ICC Women’s Cricket World Cup 2025, has announced a diverse line-up of sponsors across technology, FMCG, banking and luxury. The roster includes Google Gemini, Google Pay, Google Android, Google Pixel (W/O 10), Hindustan Unilever’s Rexona, State Bank of India and the International Gemological Institute (IGI), with further categories expected to join.

The tournament opened on 30 September, with India taking the win against Sri Lanka. Matches to air on the Star Sports network, with digital streaming exclusively on JioHotstar.

JioStar chief revenue officer – sports Anup Govindan said, “We are thrilled to welcome this incredible mix of sponsors for JioStar’s coverage of the ICC Women’s World Cup 2025. Each sponsor brings unique strengths and a shared vision to elevate women’s cricket on a global stage. With marquee brands from technology, lifestyle, and consumer industries on board, this edition of the World Cup will not only inspire millions of fans but also create impactful opportunities for brands to connect with high-intent audiences across platforms.”

IGI global CEO Tehmasp Printer added, “IGI proudly supports the Women’s World Cup: a celebration of grit, brilliance, and authenticity. As a global authority in grading diamonds, colored gemstones, and fine jewelry, IGI empowers consumers, especially women to make confident, informed choices… With women as our core audience, we want them to enjoy the experience of buying diamonds and fine jewelry without worrying about authenticity simply by asking for the IGI certification report.”

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