Liverpool FC teams up with education major Pearson

LIVERPOOL FC HAS PARTNERED with leading global education company Pearson to offer international sports industry qualifications designed to provide pathways to careers in sport, fitness and physical activity for young people and adults.

Through its LFC International Academy programme, the club will work with Pearson to create co-branded BTEC sport, fitness and physical activity sector qualifications, available to overseas learners from September onwards.

The new qualifications will combine the LFC International Academy’s experience of delivering an authentic club coaching programme to young people around the world, with Pearson’s global expertise in developing high-quality qualifications that meet the needs of the industry and employers around the world.  

Young people and adults wishing to pursue and progress their career in sport will acquire up-to-date industry knowledge and skills that will open doors to a range of roles, such as coaching, management, facilities operations, and fitness instruction. 

The easy-to-access modular BTEC qualifications will enable learners to engage in bitesize learning, take short courses or complete a full two-year programme. Units include health and wellbeing, sports psychology, and nutrition and fitness. 

Billy Hogan, managing director and chief commercial officer at LFC, said: “Pearson is a global leader in the education industry, helping young people and adults get their foot on the career ladder by creating pathways into the workplace.

“We’re looking forward to working closely with them to develop these new sports-specific BTEC qualifications to open up new global career opportunities and develop sports education around the world.”

Cindy Rampersaud, senior vice president, BTEC and Apprenticeships, at Pearson, said: “The sport and physical activity sector offers a wide range of exciting and rewarding career opportunities.

“Through our collaboration with Liverpool FC, learners will benefit from the most cutting-edge knowledge and skills they need to build a career in this industry and gain a BTEC qualification that is recognised as relevant and high quality by employers around the world.” 

Online retail store opens in Japan
Liverpool FC has unveiled its first online club store in Japan, enabling supporters across the country to purchase official LFC merchandise.

The new offering is launching in conjunction with in-market partner KAMO and will provide fans access to the full range of replica kit as well as authentic Liverpool FC merchandise, apparel and fashion accessories.

Starting off as just a small football shop in Osaka in 1968, KAMO has been serving Japanese and global football fans for more than 50 years.

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