PICKLEBAY HAS BEEN named the powered-by sponsor of Team India for the Pickleball World Cup 2026, supporting India’s Open and Junior national teams in their preparation and participation in the tournament.
Founded as a participation-led sports platform, Picklebay helps players discover courts, register for tournaments, and connect with local communities through its digital platform. The company also organised the Picklebay Zonals, which served as the official selection event for India’s Open team ahead of the World Cup.
The partnership reflects the commercial growth of pickleball in India, driven by increasing nationwide participation and investment from sports technology and emerging brands. By sponsoring both senior and junior national teams, Picklebay aims to establish itself as a long-term stakeholder in India’s competitive player pathway. The Pickleball World Cup 2026 will take place in Da Nang, Vietnam, from August 30 to September 6.
