MUMBAI: 100MB, a unique digital application envisioned by Sachin Tendulkar and conceptualized and developed by JetSynthesys, Friday launched Bid2Win LIVE gamified e-auction of personalized merchandise ranging from cricket equipment to branded t-shirts of popular cricket superstars Sachin Tendulkar, Brett Lee and Jonty Rhodes.
The auction will be live from Friday running through to 16th September with part of the proceeds donated towards charity.
Cricket lovers will also get an opportunity to receive personally signed cricket merchandise providing not just a unique fan experience but also an opportunity to contribute to a social cause. Fans can take participate via the 100MB app or the website www.100mbsports.com.
100MB also provides a reimagined way of following cricket with features that include a live scorecard and cricket quizzes for fans to test their knowledge of the game.
Speaking about the Bid2Win LIVE gamified e-auction, Rajan Navani, vice chairman & managing director, JetSynthesys, said: “100MB has established itself as a popular social cricketing app with millions of followers across the globe. We at JetSynthesys are delighted to launch a unique gamified methodology to create an immersive experience for the growing sports community who loves cricket and enable them to collect memorabilia that can be passed on from one generation to another.”
Commenting on the same, Tendulkar said: “100MB was envisioned as a platform to stay connected with cricket fans and engage them around the game. The team has been putting in constant efforts towards understanding what they desire. It has been our endeavour to consistently improve offerings and delight cricket fans.”
100MB aggregates a variety of multi-format cricket content that features India’s legendary cricketer as well as popular celebrity cricketers like Ajinkya Rahane, Vinod Kambli and Suryakumar Yadav, among others.
