TMRW Sports partners PGA Tour for ‘tech-infused’ golf league

ATLANTA: Tiger Woods and Rory McIlroy’s TMRW Sports Wednesday announced TGL, a new tech-infused golf league in partnership with the PGA Tour. 

TGL will showcase team matches fusing advanced tech and live action from a custom-built venue in primetime on Monday nights, which will complement the current PGA Tour schedule. Woods and McIlroy are the first two golfers committed to compete and the league’s inaugural season will kick off in January 2024. 

The announcement was made by Woods, McIlroy, and TMRW Sports CEO and founder Mike McCarley.

TGL will feature:
Teams: Six teams of three PGA TOUR players;
Tech-Infused Venue: A first-of-its-kind experience for golf enabled by a data-rich, virtual course complete with a tech-infused, short-game complex;
Tech-Enabled Fan Experience: High-energy, greenside fan experience with every shot live within a 2-hour, primetime televised match;
Season: 15 regular season Monday night matches followed by semifinals and finals matches, kicking off in January 2024

Woods said: “TGL is the next evolution within professional golf, and I am committed to helping lead it into the future. Embracing technology to create this unique environment gives us the ability to move our sport into primetime on a consistent basis alongside so many of sports’ biggest events. As a big sports fan myself, I’m excited about blending golf with technology and team elements common in other sports. We all know what it’s like to be in a football stadium or a basketball arena where you can watch every play, every minute of action unfold right in front of you. It’s something that inherently isn’t possible in traditional golf — and an aspect of TGL that will set it apart and appeal to a new generation of fans.”

Related Report
Woods, McIlroy launch tech-focused sports & ent co. TMRW Sports
 

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