UNIPIN, a digital entertainment enabler in Southeast Asia and India, hosted a seminar titled “Expanding Beyond Borders: Real-Life Insights to Grow Your Business in SEA & India” in Gangnam, Seoul. The event gathered over 50 professionals from Korea’s gaming and digital content industries, providing practical and data-backed insights.
Drawing from over a decade of operational experience in more than 34 countries, UniPin offered real-time market intelligence to help Korean game publishers navigate the diverse dynamics of both regions including player behaviour, cultural nuances, monetisation trends, and payment ecosystems.
The ‘Market Trends & User Insights’ session highlighted Southeast Asia’s mobile-first audiences and India’s fast-growing gaming economy, sharing strategies for localisation, engagement, and sustainable growth.
Meanwhile, the ‘Marketing & Payment Systems’ session demonstrated UniPin’s integrated ecosystem, showcasing how community-driven marketing and robust payment infrastructure can help global publishers scale effectively in emerging markets.
UniPin Group CEO Ashadi said, “Our goal is to help global partners expand with clarity and confidence. We’re here to share real-world insights, not just data, and empower our partners with the connections they need to grow beyond borders sustainably, authentically and cooperatively.”
UniPin Business Group GM Poeti Fatima added, “Many participants praised the event as a valuable platform that bridged the gap between Korea’s creative gaming ecosystem and the opportunities in Southeast Asia and India.”
