VASHU BHAGNANI, veteran Bollywood producer, is set to make his debut in the world of sport, with his company, Vashu Bhagnani Industries Ltd (VBIL), joining the World Tennis League (WTL) as the owner of one of the league’s teams.
Under the current framework, VBIL is expected to attract notable names to the league. As a team owner, Bhagnani will play a hands-on role in shaping a high-impact squad. For WTL, this brings a producer’s instinct to every touchpoint from player unveilings and jersey launches to courtside experiences, mirroring the commercial flair of a major cinematic release, a media release said.
Bhagnani said, “I’ve spent my life telling stories on the big screen, and the World Tennis League is another kind of story – played out live, point by point, in front of passionate fans. Owning a team with WTL allows us to bring the energy of cinema to centre court, and to create an experience where world-class tennis and entertainment exist on the same stage.”
With past editions featuring top players such as Novak Djokovic, Aryna Sabalenka, Iga Swiatek, Nick Kyrgios, Alexander Zverev, Elena Rybakina, Simona Halep and Casper Ruud, the upcoming Indian edition is expected to be the biggest yet, the release added.
The WTL operates on a franchise-based format that brings together international stars and leading Indian players in a fast-paced team competition. Staged over a compact window, the league blends high-quality tennis with entertainment-driven segments and a festival-style atmosphere for both stadium and broadcast audiences.
