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YES Securities set to debut its 1st cyclothon in November

YES Securities, a subsidiary of YES Bank, has announced the launch of the YES Securities Cyclothon ’25 – ‘Pedal Karo Apne Style Se’, which is scheduled to take place on 9 November in Mumbai.

Flagging off from the iconic Azad Maidan, the cyclothon will cover a 50-kilometre route and is open to both amateur cyclists and professional racers. Supporting the initiative is Striders Miles Pvt Ltd, a sports event management firm known for its expertise in fitness and endurance training events.

The event is themed “Stronger Legs, Longer Life”, underscoring the importance of physical strength and an active lifestyle for better health and longevity. With the tagline ‘Pedal Karo Apne Style Se’, it draws inspiration from YES SECURITIES’ brand message ‘Invest Karo Apne Style Se’, encouraging people to take charge of both their fitness and finances in a way that suits them best.

YES Securities managing director and CEO Anshul Arzare said, “We’re excited to introduce the YES Securities Cyclothon ’25 as a step toward encouraging healthier lifestyles. Just like investing, building physical strength requires consistency and discipline. With this initiative, we hope to inspire people to take charge of their well-being in their own unique style.”

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