LAUSANNE, Switzerland: SportAccord announces the return of Yutang Sports from China as a principal media partner ahead of the World Sport & Business Summit in Birmingham – West Midlands, United Kingdom from 7 – 11 April.
With nearly 20 years experience in the sports business sector, Yutang Sports is a leading Chinese sports marketing and media platform, its ultimate mission to connect China and the rest of the world through sports.
Powered by a comprehensive media and marketing system, Yutang Sports is dedicated to reporting sports business and marketing trends; and providing sports business news, analysis, and exclusive data reports. With a deep understanding of markets, an extensive network and specialist competencies, Yutang Sports can support international leaders and sports stakeholders in developing successful sports and business-related ambitions within China.
The partnership reinforces SportAccord’s commitment to connect key influencers and decision-makers in the world of sport, with the Summit providing a unique and trusted platform for the gathering of leaders representing all areas of the sports ecosystem.
The ‘Power of Sport’ is the overarching theme for this year’s World Sport & Business Summit conference programme with legendary expert speakers recently announced from the NFL (National Football League). Rob Alberino, vice president of Media and Marketing at The Kansas City Chiefs has won numerous accolades for his work across the NFL.



