HYDERABAD: Aakash Educational Services Limited (AESL) has announced the appointment of cricketer Yuvraj Singh as its brand ambassador.
The cricketer has come on board to help promote the company and its various brands including Aakash Institute, Aakash IIT-JEE, Aakash Digital and Meritnation. As the face of Aakash, Yuvraj Singh will lead the brand’s latest omni-channel ‘Success is Waiting’ campaign for Aakash Digital.
Aakash Chaudhry, director and CEO of AESL, said, “We are pleased to make Yuvraj Singh a part of the Aakash family. We believe that every student gives their best shot during these critical examinations but we also acknowledge the fact that one does not taste success every time.
With Cricket being the most widely followed sport in the country, the communication has been designed around the comeback story of Yuvraj Singh.
