NEW DELHI: Consumer tech products brand boAt on Friday announced the appointment of former Godrej Consumer Products Ltd (GCPL) executive Vivek Gambhir as its chief executive officer.
At boAt, Gambhir will be closely working with co-founders Aman Gupta and Sameer Mehta to drive the company”s vision and accelerate the overall growth, a statement said.
Previously, Gambhir served as CEO and managing director of GCPL, where he spearheaded the transformation and global expansion of the organisation, the statement added.
Before joining Godrej, Gambhir was a founding member of Bain & Company’s consulting operations in India and has also led the firm’s FMCG and telecommunications practices in India. He also worked with Bain & Company in Boston and Singapore.
“He (Gambhir) is an industry veteran and has a proven track record in growing organisations, improving operations, and delivering stellar returns to stakeholders,” an official release quotes Gupta as having said.
The company will benefit from his experience, insights and knowledge as it looks forward to the next phase of growth, he added.
On his appointment, Gambhir said while boAt has made tremendous progress, this is just the beginning.
“…We will strive to be more innovative, harness newer growth opportunities and build a distinctive culture,” he noted.
boAt had registered gross revenue of over Rs 5 billion in FY2019-20, PTI reports. The company – which aims to double its topline by FY24 – has witnessed significant surge in demand amid the pandemic as people work and study from home, the newswire further reports.
boAt’s portfolio includes headphones, earphones, speakers, travel chargers, cables and smart bands.