NEW DELHI: SportsCloud International (SCI), headquartered in Eindhoven, The Netherlands, Wednesday announced the opening of its second international office in India.
SCI, an industry leader in creating digital marketing solutions for the sport industry, currently has only one other international office, in Melbourne, where the company is working in collaboration with Victoria University – a leading Australian sport university.
With deep expertise in digital transformation and big data analytics, SportsCloud has worked with sport organisations worldwide. These include brands such as KLM, Netherlands Olympics Committee (NOC), PSV Eindhoven FC, Vitesse Arnhem, KNVB, Royal Dutch Hiking Association, to name a few. Taking the existing or emerging customer, member or fan database as a starting point, SportsCloud works with clients to build a custom-made data management platform, connecting to all current and ‘to be created’ digital assets.
This allows client organisations to generate unique profiles of members, of customers, of participants/ fans or other stakeholders. Beyond building and implementing the data management platform SportsCloud’s expert digital professionals support and mentor organisations to increase engagement with existing participants / customers and new found prospects harnessing the power of data to maximum effect.
SportsCloud clients include regional and national sport organisations, rights holders of sport competitions and events, sport marketing agencies, elite athletes and brands that are active in sport sponsorship.
To enable end-to-end solutions SportsCloud delivers its work in five distinct components:
1. Design data sources; platform; management; and profiling
2. Integrate and tailor make marketing technology
3. Develop insights and design activation marketing campaigns
4. Create, develop and activate content
5. Scale up to maximise monetisation
For details, visit: https://www.sportscloudinternational.com/
SportsCloud Education is a specialized training division and offers a unique 20 hour online course where experts guide clients through the landscape of digital strategies in sports with a focus on developing new revenue streams, collecting better data and optimising performance in digital communities. Its has been offering a highly successful program in Europe and is now kicking off the series in India on 10th October.
For details and registration visit: https://digitalmarketinginsports.com/
