LYONN: UEFA is inviting proposals for the 2021-24 cycle covering a number of categories in the video games sector, including the official simulation game and eSports event, for its club competitions.
Proposals are invited in the following areas:
• Official football simulation game and associated e-Sports rights
• Official football management games
• Football related casual games and hyper-casual games with associated e-Sports rights
Proposals for product rights can be for one or a number of the categories listed and have to be sent in by 20th January 2020.
UEFA has appointed TEAM Marketing AG (TEAM) as its exclusive marketing agency for the exploitation of certain media and commercial rights relating to men’s club competitions. TEAM is responsible, on behalf of UEFA, for overseeing the bidding process with regard to these competitions and will be the point of contact for bidders in relation to all requests for further information, comments, questions and submissions as well as in relation to any subsequent contractual negotiations.