The Pro Panja League have renewed their partnership with radio network Red FM 93.5 ahead of the second season, the dates of which are being announced soon.
Talking about the partnership, Parvin Dabas, co-founder, Pro Panja League, said, “We are excited to have RED FM as our radio partner for the second season running. Our partnership with RED FM is very important as radio is a big part of our marketing plans. Our audience is everywhere and radio is a big part of reaching them in every city and town and Red FM has the reach to do that. Real Bharat still listens to radio in a big way.”
Speaking on this announcement, Nisha Narayanan, director & COO of Red FM & Magic FM, said, “India’s sports leagues are on a meteoric growth evolving from a cricket-centric nation to a multifaceted industry. In this dynamic and spirited ecosystem, partnerships are the heartbeat of growth and innovation. This is why we are excited to announce the renewal of our partnership with the Pro Panja League for a second season. Through this collaboration, we are dedicated to hyping the underrated sport of arm wrestling by broadcasting every exciting moment across our platforms. We are looking forward to sharing the adrenaline and excitement of each match with fans all over India, making every moment unforgettable.”
The second season will feature a total of 6 teams and 180 arm wrestlers from across the country competing against each other in different categories for the trophy.
