GOOGLE CEO SUNDAR PICHAI on Wednesday revealed that more than 1.7 billion people around the world watched FIFA World Cup-related videos on YouTube during the tournament, making it the platform’s most-viewed World Cup ever.
Sharing the milestone in a post on X, Pichai said the tournament generated unprecedented engagement on YouTube and pushed the lifetime views of World Cup-related content beyond 200 billion.
“The numbers are in: 1.7B+ global viewers tuned in to @YouTube to watch World Cup-related videos during the tournament. It was our most viewed World Cup ever on YouTube, bringing lifetime views of related content to over 200B!” Pichai posted.
Earlier, YouTube CEO Neal Mohan said more than 1.7 billion unique viewers from around the world watched FIFA World Cup-related content on the platform during the tournament, which also generated over 200 billion lifetime views.
In a post on X, Mohan shared key viewership figures from the tournament, highlighting the role played by creators in engaging football fans throughout the competition.
“What an unforgettable @FIFAWorldCup! Here’s how the world followed the tournament on @YouTube. 1.7B+ unique global viewers and 200B+ lifetime views of World Cup related content. 2.5B+ views from our creator cohort who brought iconic commentary and perspectives throughout the tournament. 10M+ live views for our first Creator Cup,” Mohan wrote.
He also congratulated Spain on winning the FIFA World Cup and thanked YouTube’s partners, creators and employees for enhancing the fan experience during the tournament.
“Congrats on an incredible championship, Spain! And a huge thanks to our partners, creators and teams at YouTube who made the fan experience unlike any other,” he added.
