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ICC’s Cricket 4 Good engages 1K+ children during T20 WC

INTERNATIONAL CRICKET COUNCIL’S Cricket 4 Good initiative, delivered in partnership with UNICEF, concluded on a high during the ICC Men’s T20 World Cup 2026, reaching more than 1,000 children across five venues in India and Sri Lanka.

Designed to inspire the next generation through cricket, the programme featured participation from all 20 competing teams. More than 400 girls took part in the clinics, alongside over 25 specially abled children, reinforcing the initiative’s commitment to inclusion and accessibility.

The final clinic was staged at the R. Premadasa International Cricket Stadium, where Sri Lanka players engaged with young fans in a celebratory closing session. The venue also hosted a clinic with Zimbabwe players, who led interactive cricket-based activities. Elsewhere in Colombo, a session at the Sinhalese Sports Club Cricket Ground saw Ireland players connect with children through skill-driven games and on-field engagement, per the media release.

In India, the Arun Jaitley Stadium welcomed players from South Africa, Canada and the UAE for interactive clinics and informal meet-and-greet sessions. These engagements offered children the opportunity to interact with international cricketers, sharpen their skills and experience the values of teamwork and self-confidence.

The M. A. Chidambaram Stadium hosted a session featuring the Netherlands team, with specially abled children taking active part. Meanwhile, at Eden Gardens, young participants engaged with the Scotland team through dynamic cricket activities and on-field interactions.

Cricket 4 Good serves as the ICC’s global corporate social responsibility platform, uniting community outreach efforts under a single umbrella. In collaboration with UNICEF, the programme advances children’s rights, inclusion and wellbeing, focusing on areas such as nutrition and early development, water and sanitation, quality education, adolescent empowerment, child protection and child health.

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