MUMBAI: Ahead of the inaugural edition of the Indian Street Premier League (ISPL), Chennai Singams, the #RoartoRule cricket franchise, has secured significant jersey sponsorships across sports, hospitality, finance, banking, energy and food & beverages categories.
ibis Hotels from the hospitality segment is among the major jersey sponsors for the franchise, which is making its debut in the ISPL. The inaugural edition of ISPL will run from 6th to 15th March.
Apart from ibis Hotels, the Chennai-based team, led by serial entrepreneurs Rajdipkumar Gupta, Sandipkumar Gupta, and actor Suriya Sivakumar, has signed “lucrative” contracts with financial services provider Nuwama Wealth, Hell Energy Drink, Yes Bank, TYKA and Route Energy.
Commenting on the partnerships, Chennai Singams co-owner Rajdip Gupta said, “The team and I are very elated to join hands with such esteemed global brands. Such sponsorships and collaborations are important to increase team visibility and boost overall performance. Looking forward to a great season this year and tying up with numerous brands in the years to come.”
In addition, the ISPL cricket franchise strengthens its financial base by securing Yes Bank as a key jersey sponsor.
Chennai Singams has also partnered with sports apparel brand TYKA. The TYKA association demonstrates a dedication to performance excellence and athletic prowess, which is consistent with the team’s philosophy.
Chennai Singams have also joined hands with Route Energy, an emerging solar energy solution provider with expertise in efficiency products, solutions, and consulting services. The brand offers consulting services in the renewable energy and energy efficiency sectors from technological, industrial, policy, socioeconomic, and collaborative perspectives.
Tejus Jose, director of Operations, ibis and ibis Styles India, said, “It’s going to be a great association with Chennai Singams as the popular game of cricket enters into different exciting formats. We, as one of the official jersey sponsors and partners of the franchise, wish all the luck and success to the team ahead of its ISPL debut.”
As ISPL gears up for its T10 tennis ball cricket tournament, the Chennai Singams vow to enthral spectators with their dynamic displays on the transformed streets of Mumbai, now turned into stadiums.
