Fitness racing organiser HYROX India has announced Frido, an ergonomics and wellness brand, as an official partner for its upcoming competitions in Delhi and Mumbai, strengthening its association with brands focused on performance, recovery and athlete well-being.
As part of the partnership, Frido will have an on-ground presence at both events, engaging with participants through product experiences and recovery-focused initiatives. The collaboration is aimed at enhancing the athlete experience while promoting injury prevention, mobility and post-race recovery among competitors.
The Delhi event will mark the opening race of the 2026-27 HYROX India season and is scheduled to be held from July 24-26 at Yashobhoomi (India International Convention and Expo Centre) in New Delhi. The competition will feature multiple race categories, including Open, Pro, Doubles and Relay divisions, allowing athletes of varying fitness levels to participate.
The Mumbai competition will follow from September 17-20 at Hall 6, NESCO Centre, Goregaon East. Like the Delhi event, it will host individual, doubles and relay races, with athletes competing across HYROX’s standard format of eight one-kilometre runs interspersed with eight functional workout stations.
