NEW DELHI: The All India Football Federation’s new executive council has set itself a goal of increasing its annual budget of Rs 110-odd crores ten-fold over the next four years.
AIFF Secretary General Shaji Prabhakaran made this ambitious assertion Thursday in an interview to PTI.
Prabhakaran told the newswire: “Today we have a budget of Rs 110 crore. We cannot do anything with this. We cannot even do justice to our own competitions, forget international exposure, grassroots development, capacity building, supporting member associations etc.
“For a country of 1.4 billion and football as the second most popular sport, this budget is nothing. Increasing our budget 10 times in the next four years is our priority.
“If the roadmap we are creating is not adequately funded and commercial success is not achieved, we will be as good as it is today. We need to grow 500 to 1000 per cent in four years.”
Prabhakaran pointed out that under the current AIFF budget (which is operating at a Rs 16 crore deficit), the national team has an allocation of just Rs 4-5 crore.
“What the Rs 4 or 5 crore for a national team will do? With that money, we can’t go for more than two foreign competitions.”
Match fee for men’s and women’s national team players
If the AIFF is able to increase its financial resources, an immediate positive outcome would be that national team players, both men and women, would get match fees.
A slew of initiatives are set to be announced later this month as part of roadmap for Indian football development after the new executive council under Kalyan Chaubey took charge of the AIFF in September for a four-year tenure.
Prabhakaran told PTI that the executive council will take a decision on introduction of match fee for the national team players.
“Our men and women national team players must get a fee. We should not give just a token money, it should be something of economic value.
“If a player playing for the country is not gaining economically, then why the family or community would support him or her beyond a point. We will discuss this matter in the executive committee,” Prabhakaran said.
He admitted that the current AIFF annual budget of Rs 110 crore will not allow match fee payment of the national team players immediately but said he is confident of increasing the financial resources of the federation to a level that will enable the implementation of the initiative.
“We have started discussions with our partners how we can grow commercially. We are having a dialogue with our commercial partner (FSDL) very openly. They are very open also. We are quite confident that we will create a win-win situation with them. We will have a better commercial situation within this four years.
“We have appointed a director (commercial) last month for the first time to bring more money in the system from the market and to grow commercially. We can increase our financial resources by creating value for our partners. We will take help of local and global experts, as well as of the government.”
Prabhakaran, who is the first salaried and non-elected secretary general of the AIFF, said the commercial growth of the organisation is pivotal to the development of the game in the country.
AIFF foundation to be set up
Prabhakaran, a former Regional Development Officer for FIFA in South and Central Asia, also informed that the AIFF is setting up a foundation, a registered body which will reach out to the community and the society.
“Football also needs to do something for the community and society at large. We need to align with social projects and programmes. Football can become a medium of change in the society. Through this foundation, we will be able to reach out to the community at the local and state levels.
“The executive committee has approved to register the foundation. FIFA and AFC have their own foundations. Other countries have their own. It will be under the AIFF but will be a specific registered entity. Imminent independent people from other walks of life will be part of the Board of Directors so that there is accountability.
“We will align with non AIFF members, individual members, governments ministries in executing different projects of importance in the country.”
