NEW DELHI: ESports Premier League (ESPL) will continue its association with Bollywood action star Tiger Shroff as the face of India’s first-ever franchise-based Esports league for a second year running.
“Tiger Shroff played a key role in making ESPL a household name in its first season. His popularity and fan following among the youth and millennial audiences helped us to engage and influence gamers across the country. His star power also helped push Esports to the mainstream. We are delighted to extend our fruitful association with Tiger in the second season. I’m confident that Tiger’s strong connection with the audiences will help us greatly in achieving our aim of revolutionizing the Indian esports ecosystem,” said ESPL director Vishwalok Nath.
Tiger’s association with ESPL Season 2 is expected to further bolster the positioning of the league. In the last season, Tiger’s video of cheering esports athletes garnered more than a million views on YouTube.
“I am glad to continue my partnership with India Today Gaming for ESPL Season 2. Esports has seen an explosive growth across the country. ESPL is a great platform for esports athletes to showcase their talent on the national stage. I am happy to be part of this undertaking to grow the esports industry while encouraging the esports players and the gaming community,” said Tiger Shroff.
Global smartphone brand, TECNO Mobile is presenting sponsor and streaming platform LOCO exclusive digital broadcast partner for ESPL Season 2.
TECNO Mobile is promoting its newly launched smartphone TECNO Pova 3 through the association.
The second edition of ESPL kickstarted on June 15 as this year’s league has been engaging gamers from across the country in high-voltage action of the most popular battle royale game, Battlegrounds Mobile India (BGMI).
