NEW DELHI: The Confederation of All India Traders (CAIT) on Thursday wrote to Union Consumer Affairs Minister Ram Vilas Paswan seeking action against cricketer MS Dhoni for his endorsement and advertisements promoting realtor Amrapali Group, whose registration has been cancelled by the Supreme Court.
In a release, the traders’ body stated that in a communication sent to Paswan it has demanded action against the former Indian cricket team captain for his endorsement and advertisements promoting Amrapali Group which has been found guilty by the Supreme Court in a decision made a day before.
CAIT claimed that endorsements by Dhoni have “greatly influenced” people to buy flats in Amrapali projects and since the builder is found guilty an accountability also falls on Dhoni.
Seeking stern action against Dhoni, CAIT secretary general Praveen Khandelwal also urged Paswan to ensure passage of the Consumer Protection Bill in the current session of Parliament so that people could be saved from misleading and deceptive endorsements and advertisements by celebrities without verifying the facts whether the goods or services they are endorsing are worth of it or not.
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