DOHA: On the eve of the start of the 2018/19 season, the Premier League and beIN SPORTS announced a multi-year media rights deal whereby the latter will broadcast exclusively all Premier League football matches in the Middle East and North Africa (MENA) for the next three seasons (2019/20 – 2021/22).
An extension of the previous seal was signed in London on Thursday by Richard Scudamore, executive chairman of the Premier League, and Nasser Al-Khelaifi, chairman and CEO of beIN Media Group.
Premier League fans in MENA will be able to watch all 380 games per season exclusively live on beIN, in addition to having access to comprehensive magazine programming, including pre- and post-match shows, as well as daily highlights and weekly wrap-up programmes. Further, through beIN’s market-leading OTT service, beIN CONNECT, subscribers will be able to watch all Premier League content, including the live streaming of matches, across web, tablet and mobile devices.
Said Scudamore: “We know there are many passionate fans of Premier League clubs right across the Middle East and North Africa, and that beIN SPORTS does an excellent job making the competition available to them. beIN is a long-term partner of the League and its first-rate coverage has helped to grow interest in our clubs across many countries. We look forward to continuing to work with them to make the best Premier League action available to fans in the region for the next four seasons.”
Al-Khelaifi noted: “We are honoured that the Premier League has trusted beIN MEDIA GROUP and beIN SPORTS again to be the official and exclusive broadcaster, champion and custodian of its product in the Middle East and North Africa. Nothing brings people together and excites passions and emotions like sport; particularly football. The Premier League is one of the most exhilarating of all leagues in world football, attracting the best talent on and off the pitch and providing the most captivating entertainment. We are delighted to be able to exclusively offer this premium sports content to our subscribers, bringing them closer to the Premier League for many more years to come, together with our unparalleled library of movies, drama, entertainment, comedy and children’s programming. We are happy to extend our long-term partnership with the Premier League and to continue promoting the brand and growing its fan-base in the Middle East and North Africa.”
