MUNICH: Romelu Lukaku, the Belgium and Manchester United striker was named as PUMA’s long-term brand ambassador on Thursday.
“Choosing on an exclusive sportswear brand to work with is an important decision, not just for the boots on the pitch but for my goals and desires off of it. I look forward to hustling with the big cat in the future,” Lukaku was quoted as saying after the announcement.
Adam Petrick, PUMA Global Director of Brand and Marketing commented on the development. “Romelu is not only a hugely relevant, elite player due to his outstanding goal scoring record. We believe he is also a role model for a new generation of football enthusiasts, and an emerging icon who has his finger on the pulse of fashion and music. We are excited to partner with him on a wide range of projects across the PUMA brand,” Petrick said.
Lukaku will be wearing the new PUMA ONE football boots during the FIFA World Cup for the first time and then in the Premier League for United this season.
