TCM Sports expands domestic cricket portfolio with long-term state association partnerships
ATP launches FTA digital radio service
Virat teams up with Zeeva for MuveAcoustics
‘Sachin by Spartan’ range of equipment, sportswear launched
Nike marks Federer, Serena Slam landmarks with signature lines
‘Sports sponsorship is about positive contribution to society’
PUMA INDIA – SUEDE GULLY
KNIGHT RIDERS EXPAND INTO THE USA THROUGH LONG-TERM INVESTMENT IN MAJOR LEAGUE CRICKET
Monetizing success, the K Srikanth way
Sacramento Kings launches free streaming platform Kings+
Omnicom’s Acxiom Fan Graph to give brands more complete insight of sports fandom
10yrs of Hero MotoSports Team Rally; Dakar Rally p’ship extended for 5 years
Golf can drive growth of tourism, youth development: PGTI chief