FIFA WC ’26 ad shift towards CTV; LTV volumes decline: TAM Sports
Celebrity endorsed ad volumes up 34% in IPL ’26; SRK tops charts: TAM
IPL 2026 most-watched ever as reach crosses 1.2bn, up 7% YoY: JioStar
Ad volumes up 4%+; Google top advertiser in IPL 2026: TAM Sports
After 70 IPL games, Linear TV ad volumes up 4% over 2025: TAM Sports
Global energy gel market projected to hit $1.6bn+ by 2036
India pushes digital transformation in sports governance with new IT plan
Fans prefer flexible IPL viewing across screens: Study
Nielsen study signals major growth opportunity for football in India
Australia backs India’s 2036 Olympics bid; unveil Sports Collaboration Roadmap
Big Bash to make history with season-opening match in Chennai; PMs announce it
AIFF asks all 14 ISL clubs to confirm participation by July 20 with ₹55 lakh 1st instalment
Telangana govt. to support Archery Premier League; gives it marquee event status
191-strong contingent for Glasgow CWG cleared; no funding for IOA EC members
