CHENNAI: The annual Chennai Marathon to be held on 6 January next year would have a new title sponsor in Skechers, the American performance and lifestyle footwear brand, Press Trust of India reports.
The Skechers Performance Chennai Marathon 2019 would witness huge participation from runners across the world. This is one of the few marathon events in the country that is organised by the running community.
The marathon, brainchild of Chennai Runners, a group that has been promoting running in the city for the past 10 years, would comprise four events for men and women including a Full Marathon (42.195 km) – the flagship race of the event. The other events are Perfect 20 Miler (32.186 km). a new race category being held for the first time ever in a major marathon event, the Half Marathon (21.097 km) and the 10 km run.
The run is being promoted vigorously on social media under the hashtag #LetsMakeChennaiRun.
Skechers South Asia CEO Rahul Vira said: “Skechers Performance with its long standing association with major marathons around the world will try to bring in the needed value to the Skechers Performance Chennai Marathon 2019 focusing on elevating it to the next level.”
