COCA-COLA is bringing the original FIFA World Cup Trophy to India as part of the build-up to the 2026 tournament, marking the trophy’s first appearance in the country in ten years.
The tour will offer fans and media a rare opportunity to view football’s most iconic prize at close range. Positioned as a moment for audiences to reconnect with the scale, heritage, and emotion of global football, the visit comes as anticipation rises for the 2026 World Cup.
The FIFA World Cup Trophy Tour will stop at designated venues in Delhi on 11 January 2026 and in Guwahati on 13 January 2026.
According to the brand, the intention is straightforward: to give Indian fans the chance to experience an object that carries decades of sporting history and international significance. Though brief, the visit highlights how deeply the World Cup’s culture resonates across borders.
The trophy’s arrival is part of a wider series of activities leading up to the 2026 FIFA World Cup.
