NEW DELHI: OkCredit – ‘Digital India ka Digital Bahi Khata’, has announced its partnership with Delhi Capitals (DC) as their principal sponsor for the upcoming Indian Premier League, starting 19th September in the UAE.
During the tournament, OkCredit will be known as the ‘Official Digital Credit Ledger’ of Delhi Capitals. Through this association, OkCredit will endeavour to leverage its journey of digitizing the micro and small business landscape in India amongst the huge fan base of the team and tournament.
OkCredit is also supporting Delhi Capitals in getting ‘Vocal for Local’ by empowering various small and retail businesses across the capital with their digital solutions. As part of ‘Vocal for Local’ campaign, Delhi Capitals will tell stories of some of the shops and vendors who have become a part of the city’s identity over the years. OkCredit will further directly support these retailers who have now been impacted by the ongoing pandemic; to grow their business and expand their reach by helping them to go digital.
Commenting on the partnership, Harsh Pokharna, co-founder & CEO, OkCredit, said: “We are pleased to associate with Delhi Capitals as their principal sponsor in the upcoming IPL Season. IPL enjoys a humungous response each year and through this partnership, we hope to reach the nook and corner of our country and take a step forward in the vision of creating a Digital India. We look forward to the tournament and wish the team all the best.”
Meanwhile, Dhiraj Malhotra, CEO, Delhi Capitals, said: “We are delighted to have OkCredit onboard as the Official Digital Credit Ledger of Delhi Capitals. This pandemic has again highlighted the importance of going digital for both big and small businesses. OkCredit’s innovative digital ledger will provide great utility to local businesses as they recover from the lockdown. I want to thank the entire team at OkCredit for extending their valuable support.”
