GLOBAL SPORTS INNOVATION CENTER (GSIC), powered by Microsoft, and Sportzprix have announced the signing of a Memorandum of Understanding aimed at accelerating sports technology innovation and fostering international collaboration in India.
Under the partnership, GSIC will bring its global expertise, technological resources, and a network of more than 400 international members to India. Sportzprix, meanwhile, will provide on-ground leadership, strong links with government and industry, and a proven track record in shaping both grassroots and professional sports ecosystems in the country.
Key initiatives include establishing a Sports Technology Innovation Centre in Telangana (and other states), supporting global GSIC members to enter and scale in India, creating business-process outsourcing hubs, and curating flagship events such as the GSIC Summit APAC in India. The collaboration will also channel investment into Indian sports-tech start-ups, enabling them to access international markets and funding.
Sportzprix director Prasad Mangipudi said, “India stands at the cusp of becoming a global sports powerhouse, and technology will be the catalyst. Our partnership with GSIC brings the best of global innovation to Indian soil, empowering entrepreneurs, federations, and governments to build a dynamic sports technology ecosystem that benefits athletes and fans alike. We also see a huge insourcing of sports tech projects through GSIC’s support”
GSIC managing director Iris Cordoba added, “At GSIC, we aim to act as a bridge for internationalization, supporting the creation of a solid local sports-tech ecosystem in India that can benefit from our global presence across different territories. This collaboration with Sportzprix opens the door to new opportunities for innovation and knowledge exchange, while reinforcing India’s position as a key market for the sports industry. In addition, our recently launched GSIC Sports Innovation Testing Lab in Valencia will provide companies worldwide with a unique platform to test their solutions in sports entities and venues across the city of Valencia and the Valencian region.”
