Parimatch Sports, the surrogate sportswear brand of Cyprus-based international sports betting company Parimatch, has become an on-ground partner for the 11th season of the Indian Super League 2024-2025.
Per an official release from Parimatch Sports, “Through its strategic partnership with the ISL, the brand continues to implement its mission of promoting local talents and engaging fans in the vibrant world of sports.”
This ISL season features 13 professional teams in 163 matches, reaching up to 240 million viewers. This massive coverage will help to spread the passion, energy and winning attitude of Indian football far and wide.
“We are extremely proud to have partnered with a football competition like ISL. This partnership aims to benefit football enthusiasts throughout India by bringing players, teams and fans together! This season promises to be the most exciting in the league’s history, due to new participants and innovations. We look forward to enhancing fans’ experience with additional engagement opportunities all season long,” the Parimatch Sports press office stated.
As a part of this partnership with ISL, Parimatch Sports plans to unveil more opportunities for fans, both on and off the pitch, to get closer to the game.
