VISHAL KAUL has taken on a new role as senior director and head of marketing for the Pro Kabaddi League (PKL) at JioStar. He has been involved with PKL’s marketing operations since August 2023.
Prior to this elevation, Kaul served as associate director and head of marketing at Mashal Sports for more than two years, where he led multi-channel marketing initiatives and collaborated closely with agencies, creators, and commercial partners.
With over a decade of experience across sport, entertainment, and broadcast media, Kaul spent nearly eight years at Disney Star, progressing from marketing manager to senior marketing manager at Star Sports. During this period, he contributed to major brand campaigns and sports marketing projects that helped drive viewership and fan engagement.
Before moving into the sports broadcast space, Kaul worked in marketing and brand communication at Channel V, TIMES NOW (Times Network), Ogilvy & Mather, and Percept/H. These roles laid the groundwork for his expertise in brand strategy, communication, and integrated marketing.
