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JioStar executive team driving sports under Sanjog Gupta revealed

JioStar, the newly merged Reliance-Disney media behemoth, is, in a calibrated manner, revealing the executives driving its key business units. As already reported, leading the sports business is Sanjog Gupta, CEO – Sports, JioStar. 

The next line of leadership under Gupta are seven executives. 

Siddharth Sharma will be responsible for audience engagement, viewership and monetisation initiatives for sports. 

Prashant Khanna will run the sports production services for all consumer functions and production technology. 

Mallika Petkar will be responsibile for business, consumer acquisition and distribution strategy. 

Harry Griffith will look after global licensing and syndication revenues across the international markets. 

Damyant K Singh will have oversight for the portfolio of brands and community and Cricinfo.

Vikram Passi will look after overall marketing to drive reach and growth across screens. 

Anupam Goswami, as was the case at Disney Star, remains the business head of Mashal and Pro Kabaddi League chairman. 

In addition to the above seven, revenue team members Anupam Govindan, Arup Bansal and Sunil Pasricha will report directly to Gupta. 

Govindan will look after cricket (LCS) revenue across platforms, Bansal is responsible for PRS and brand solutions, including revenue strategy for sports LCS and SMB, while Pasricha will be heading sports revenue operations across TV and digital.

Namita Jadhav will head corporate communication.

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