KUCOIN, the global cryptocurrency exchange, has been announced as the official partner and exclusive crypto exchange partner of the 2025 BMW Australian PGA Championship, set to be held at Royal Queensland Golf Club from 27–30 November.
The partnership with one of Australian golf’s marquee events comes as KuCoin accelerates its expansion in the country. Earlier this week, the exchange opened its new headquarters in Sydney’s CBD and introduced a local leadership team to strengthen compliance, operations, and innovation.
As part of the collaboration, KuCoin will feature across multiple tournament touchpoints, including on-course branding, fan-engagement initiatives, and digital activations. The announcement follows KuCoin’s recent appointment of Australian golfer Adam Scott as its first global brand ambassador.
KuCoin CEO BC Wong said, “Partnering with the 2025 BMW Australian PGA Championship is a natural extension of KuCoin’s long-term commitment to Australia. With Adam Scott representing KuCoin on the world stage and our new Sydney hub anchoring our local innovation efforts, we are deepening our investment in Australia’s digital future. This partnership goes beyond sport; it underscores our belief in integrity, security, and the enduring trust we aim to build with communities across the region.”
PGA of Australia CEO Gavin Kirkman expressed, “We’re thrilled to welcome KuCoin to the PGA family as a partner of the 2025 BMW Australian PGA Championship. Their commitment to innovation aligns perfectly with the values of our sport. Having Adam Scott, one of Australia’s most respected athletes, represent both golf and KuCoin makes this collaboration even more meaningful.”
Scott added, “I am very happy to see KuCoin supporting professional golf in Australia. This tournament means a lot to me and I’m proud to have KuCoin by my side.”
