LA28 ON 15 AUGUST marked three years to go until Los Angeles hosts its first-ever Paralympic Games, unveiling new custom emblems — the first designs to drop in 2025.
These emblems encapsulate powerful storylines designed to generate excitement for a landmark moment for Los Angeles, the United States and the Paralympic Movement.
The Relentless Reinvention ‘A’ symbolises athletes’ ability to evolve and transform, featuring a pixelated kaleidoscope of ideas converging into a multifaceted version of oneself — constantly pushing the boundaries of possibility. Beyond being the world’s third-largest sporting event, the Paralympic Games inspire progress, proving that resilience and reinvention can break barriers and drive inclusion.
The Innovation Moonshot ‘A’ symbolises the pursuit of progress and possibility — testing countless keys until one unlocks full potential and creativity. It highlights Los Angeles as a global hub of innovation, a city that continually redefines what’s possible and stands as a driving force for progress and transformation.
First introduced in 2020, the LA28 emblem system combines a static “L”, “2” and “8” with a dynamic, ever-evolving “A”. Since then, over 50 unique custom emblems have been unveiled, showcasing the host city’s vibrant culture, inclusiveness and creativity.
The LA28 Paralympic Games will feature 23 sports, 4,480 athletes, and will award the most Paralympic medals in history. For the first time, the Organising Committee has proposed a new Paralympic sport — Para Climbing. The Games will also have the most gender-balanced athlete quota to date, with 45% allocated to women — an increase of 107 female athlete slots compared to the last edition.
As part of the city’s accessibility efforts, Los Angeles City Hall has installed the first-ever braille signage for Olympic and Paralympic flag displays, including tactile logos, braille translations and image descriptions.
On 26 July 2025, LA28 and the City of Los Angeles also celebrated the 35th anniversary of the Americans with Disabilities Act (ADA). At the event, Mayor Karen Bass reaffirmed the city’s commitment to disability equity and announced the Host City Accessibility Commitment ahead of the 2028 Games.
LA28 chief executive officer Reynold Hoover shared, “With just three years to go, LA28 remains steadfast in our commitment to deliver an unforgettable Paralympic Games in Los Angeles for the very first time in history. The LA28 Paralympic Games will be an incredible opportunity to reshape the conversation around individuals with disabilities within the sports world and beyond and has the capacity to serve as a catalyst for progress, inclusivity and global recognition of the world’s third largest sporting event.”
