MUMBAI: Ahead of the launch Saturday of the third edition of Premier Badminton League, title partner Vodafone is offering its subscribers a chance to be an integral part of the tournament.
The popular Vodafone SuperFan contest is back for this season’s PBL, to provide 23 lucky customers a chance to to watch the play live. Each Vodafone SuperFan along with a friend will arrive at the match location, watch the match from the hospitality box and get the shuttle cock autographed by the winning player.
A lucky Vodafone SuperFan will get an opportunity to meet and play a friendly match with the badminton champions. Additionally, a four-member Vodafone fan army and the popular ZooZoo will be present to cheer for the players.
Siddharth Banerjee, executive vice president, Marketing, Vodafone India, said, “Our association with PBL acknowledges our belief that the future is exciting for our badminton stars on the global stage. We wish the PBL team a fantastic season ahead and look forward to creating more excitement and delight for our Vodafone customers.”
A spokesperson representing PBL host broadcaster Star India noted, “The Vodafone Premier Badminton League has transformed the sport of badminton for Indian sports fans. In the campaign, #SmashTheHouseDown, fans can see aggression of a typical shuttler, coupled with style and the uniqueness to flaunt their skills on or off the court. The league is bigger and better this year, and we are looking forward to some smashing badminton action.”
The inaugural match of the Vodafone Premier Badminton Lepague is scheduled later Saturday in Guwahati.
Eight franchises – representing the cities of Delhi, Hyderabad, Awadh, Chennai, North-East, Ahmedabad, Mumbai and Bangalore – are competing. The final of Vodafone Premier Badminton League will be held on 14th January, 2018 in Hyderabad.