MUMBAI: Royal Multi-Sport, holding company of Indian Premier League (IPL) franchise Rajasthan Royals, has appointed Zameer Kochar as chief marketing officer (CMO).
Kochar joins Rajasthan Royals from InterMiles, the frequent-flyer programme of Jet Airways, where he was serving as vice president — Marketing & Member Engagement, exchange4media, which picked the developmet off LinkedIn, reported.
“Happy to share that I have joined Royal Multi-Sport Pvt Ltd (Rajasthan Royals) as their Chief Marketing Officer. Thank you, @JakeLushMcCrum, Rajasthan Royals, for this opportunity. Look forward to great learning experiences and an exciting stint with the Royals,” Kochar shared in a LinkedIn post.
Prior to InterMiles, Kochar worked with LoyaltyOne as head of Marketing — Brand & Promotions. He also had stints at Star India, Godfrey Phillips India, and Hindustan Unilever.
