REVOLT Sports has announced a partnership with Hana Kuma, founded by tennis star Naomi Osaka, to create programming that places women athletes firmly at the heart of the narrative.
Operating under parent company Offscript, the collaboration will run across REVOLT Sports platforms and focus on celebrating the achievements and cultural influence of women who are breaking ground both on and off the field of play.
The content slate will feature multidimensional storytelling, from personal passions to professional milestones, reinforcing REVOLT Sports’ mission to redefine how sport is covered. The programming will highlight how athletes shape culture, build businesses and lead movements that extend far beyond their competitive careers.
At its core, the partnership will prioritise athlete-driven formats, such as in-depth interviews, behind-the-scenes training insights and on-the-ground coverage, offering audiences a closer look at the stars driving change. Beyond digital content, both brands will also deliver real-world experiences designed to connect fans with the women reshaping the conversation around success, legacy and leadership, per the release.
Osaka said, “From the beginning, Hana Kuma was built to tell stories that reflect the depth and diversity of athletes’ experiences, especially women whose voices have too often been overlooked. Together, I see us creating content and experiences that don’t just celebrate women in sports, but challenge how the world sees them — building something that will inspire and empower for years to come.”
REVOLT’s chief content officer Deon Graham added, “REVOLT Sports is dedicated to elevating the athletes who are flipping the script and shaping culture. Together with Hana Kuma, we’re providing a platform for women who are pushing boundaries not only on the court or field, but across every industry they touch. We’re telling stories that don’t usually get told, and doing it with the energy and edge that only REVOLT can bring.”
