JD NOIDA NINJAS, a franchise of the Uttar Pradesh Kabaddi League (UPKL), have announced popular performer, actor and singer Sapna Choudhary as the team’s brand ambassador for the upcoming Season 2.
Sapna Choudhary is a widely recognised Haryanvi singer and performer with a strong following across North India. With an established presence across music, television and digital platforms, she rose to national prominence following her appearance on Bigg Boss Season 11, which significantly expanded her reach beyond regional audiences. Over the years, she has built a loyal and diverse fan base, establishing herself as an influential public figure.
UPKL Season 2 is set to begin on 24 December at the Noida Indoor Stadium. Matches will be broadcast on Zee Bollywood, &Pictures HD and Anmol Cinema 2, and will also be available for streaming on ZEE5.
SJ Uplift Kabaddi founder and director Sambhav Jain said, “It’s encouraging to see the Noida Ninjas franchise grow and build its own identity within UPKL. As the league evolves, teams need to establish a strong connection with their fan base, and Sapna Choudhary’s association adds that connection to the journey. Her presence reflects how franchises are broadening their engagement as they grow within the league ecosystem.”
Choudhary added, “UPKL Season 2 will be held in Noida from December 24, and I’m excited to support the JD Noida Ninjas this season. I’m grateful for the love and support I’ve received over the years, and I look forward to fans extending the same encouragement to the JD Noida Ninjas as the team competes in the league.”
